Beauty products frozen in ice, arranged on a chessboard

About Iced Media

Every move,
calculated.

We're the performance media team behind some of beauty's fastest-growing brands — built on precision, not guesswork.

Our Name

Why Iced.

Ice does one thing better than almost anything else — it brings clarity. It slows a moment down just long enough to see clearly, think precisely, and act with intention. That's the discipline we built this agency on. Beauty marketing moves fast, chases trends, and burns budget on noise. We exist to be the clear-eyed counterpoint: data-driven, performance-obsessed, and built exclusively for brands willing to play a longer, smarter game.

Iced Media brand photography — sensory beauty detail

Who We Are

A category-native team,
not a generalist shop.

We don't split our attention across verticals. Every strategist, media buyer, and creative on our team works exclusively in beauty, wellness, and lifestyle — which means no ramp-up time, no generic playbooks, and no learning your category on your dime.

Headquartered in New York City Beauty, wellness & lifestyle — exclusively From early-stage launches to billion-dollar exits
Hand holding a lipstick frozen in ice

What Drives Us

"We don't chase trends. We engineer outcomes — precise, deliberate, and built to compound."

The Iced Media Team

#1 Paid social agency in our category
$100M/yr In paid social spend
>$3B In client exits
Lipstick frozen in ice Abstract beauty detail

How We Work

Built different,
on purpose.

01

Category-Obsessed

We work in beauty, wellness, and lifestyle exclusively. It's the only way to move as fast as the category does.

02

Performance Over Polish

Every campaign is judged by what it returns, not how it looks in a deck. Data leads; creative follows.

03

Partners, Not Vendors

We sit inside our clients' businesses — close enough to make decisions the way an owner would.

Get Started

Start with a free GEO audit.

Tell us about your brand and we'll benchmark exactly where you stand in AI Search — complimentary, no commitment required.

  • Response within 48 hours
  • Complimentary audit report
  • No commitment required