Our Work
Results that speak
for themselves.
Case studies from 200+ prestige beauty, wellness, and lifestyle brands — and counting.
Case Studies
How we win for our clients.
Paula's Choice
Scaling a cult brand to a billion-dollar trajectory.
"Partnering with Iced Media helped scale Paula's Choice at a critical time in our brand's trajectory."
Tara Poseley, CEO
- Increased ROAS by 70% in year one through revamped paid social strategy
- Elevated hero products with personalized user journeys and right-sized audiences
- Expanded audience well beyond the brand's early cult following
Moroccanoil
From salon staple to social media powerhouse.
"Iced Media helped grow our e-commerce business to become the profit center it is today. They've become an extension of our internal team."
Christine Schwartz, Digital Director
- 82% annual revenue growth over the course of our partnership
- 6× return on ads for core products
- Campaigns that consistently sell out new product launches
Elizabeth Arden
Modernizing a legacy brand into a billion-dollar exit.
"They were pivotal in the brand's turnaround leading to a $1B exit in two years."
Swan Sit, VP Marketing
- Six consecutive quarters of growth following years of decline
- First-ever profitable e-commerce campaigns for the brand
- Glossy Best in Show beauty award and WWD press recognition
SkinCeuticals
Science, simplified — and sold.
"They helped evolve our internal way of thinking, and how we approach social and digital content."
Leslie Harris, Global Brand President
- Evolved content strategy to translate complex science into consumer language
- Launched #CEFerulic challenge to drive UGC at scale
- Expanded brand awareness to a new generation of beauty consumers
Eau Thermale Avène
200 years of heritage, built for performance social.
"They bring the precision, technical expertise and consumer lens that ensure each campaign is effective."
Jeff Petrosillo, Chief Digital Officer
- 56% increase in click-through rate on performance social campaigns
- Customer acquisition cost decreased by more than 10%
- Average order value grew by more than 10%
Client Roster
25+ Prestige BrandsClient Words
Trusted by the industry's best.
From brand presidents to marketing VPs — what the people who hired us say.
Elizabeth Arden
"I'm a longtime collaborator and champion of Iced Media for their creative excellence and measurable results. Pivotal in the brand's turnaround leading to a $1B exit."Swan Sit, VP Marketing
Pierre Fabre
"They bring the precision, technical expertise and consumer lens that ensure each campaign is effective. Strategic partners and true stewards of our brands."Jeff Petrosillo, Chief Digital Officer
Kiehl's Since 1851
"Iced Media's industry and media expertise across social is unparalleled. They have a team you can count on to deliver."Clair Sidman, AVP Digital
SkinCeuticals
"They came with strong, disruptive content strategy ideas while keeping the strength of our science and medical expertise core to our differentiation."Leslie Harris, Global Brand President
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